Every claim has receipts

Every score should point to something your team can inspect.

This is not an SEO audit. It is an AI readiness diagnostic. Every CEI finding connects to product-level evidence, signal breakdowns, and a prioritized fix queue mapped to owners.

PARTIALLY READY
CEI EXECUTIVE SCORECARD68/100FoundationDifferentiationRetrievalSKU-4471 · 3 of 7 attrs missingSKU-9920 · retrieval miss x2SKU-1180 · unsupported claimPARTIALLY READY
What you receive

A delivery package built for executives, owners, and operators.

Executive Report

A leadership-ready view of the CEI score, readiness band, competitive context, commercial risk, and prioritized recommendations.

Technical Evidence Package

Signal-level data, product-level findings, crawler diagnostics, retrieval results, and source evidence.

Remediation Roadmap

A prioritized plan mapping each fix to business impact, owner, effort, and expected readiness improvement.

Activate Artifacts

Structured data recommendations, attribute files, terminology maps, and content briefs when Activate is in scope.

Why this product, why this signal, why now

Representative findings from a CEI assessment.

Attribute completeness

A high-share category is missing material, fit, size, compatibility, or use-case attributes across many SKUs.

Differentiation strength

Multiple products use boilerplate descriptions, making them difficult for AI to distinguish.

Retrieval quality

Realistic shopping queries surface the wrong product because constraints are missing or inconsistent.

Illustrative example

What one fixable gap looks like, end to end.

A worked illustration of how a single finding moves from diagnosis to measurable readiness.

Query

"best waterproof hiking boots under $150 with a wide fit"

Finding

A large share of otherwise-eligible products are missing width or waterproof attributes, so AI cannot confirm they meet the constraint and leaves them off the shortlist.

Fix

Targeted PIM attribute fills plus JSON-LD enhancement on the affected product pages, delivered as ready-to-apply artifacts.

Result

Those products become eligible for constraint-based AI queries they were previously excluded from, and the change is re-scored against the baseline.

SHOPPER ASKSwaterproofwide fitunder $150YOUR PRODUCT TODAYWaterproofnot in catalogWide fitnot in catalogUnder $150$139Cannot confirm 2 of 3 · OFF the shortlistAFTER THE FIXWaterproofpublishedWide fitpublishedUnder $150$139All three confirmed · ON the shortlistTHEFIX
See the evidence behind your readiness

Request a sample scorecard and product-level evidence view.

See how a CEI assessment moves from executive scorecard to operator-ready fix queue.

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