Machine Truth for the AI Shelf

Make your products the ones AI recommends.

CatalogSignal independently measures how AI systems find, understand, and compare your products, then hands back engineering-ready fixes and publishes the verified evidence AI needs to recommend them with confidence.

Your PIM stays the system of record. CatalogSignal is the independent evidence layer between your catalog and the machine customer.

16Readiness signals
5CEI measurement pillars
0–100Commerce Eligibility Index
Sample CEI ScorecardPARTIALLY READY
68/100
Commerce Eligibility Index
Foundation68
Differentiation54
Retrieval61
Integrity74
Authority58
SKU-4471: 3 of 7 required attributes missing · retrieval miss on 2 of 5 shopping queries
Live shopper momentAI shortlist
Shopper asks an AI assistant
“What’s the best stand mixer for a small kitchen under $300?”
1
Competitor brand
Clear size and price fit, strong reviews
Recommended
2
Marketplace listing
Comparison content AI can cite
Recommended
?
Your products
Missing dimensions, weak use-case context
At risk
CEI shows why your product missed the shortlist, and which fix moves it up.
A new shelf to win

The AI shelf creates a new chance to win earlier.

Your catalog already holds the product truth AI needs. CatalogSignal helps your team make that truth clear, comparable, and trustworthy, so the right products earn the recommendation and the high-intent visit it creates.

THE OLD PATHTHE NEW PATHYouSearchWebsiteProductYouAI agentRecommended
What you get

Build a catalog AI can understand, trust, and recommend.

CEI turns AI discoverability into a clear score, product-level evidence, and a prioritized growth plan your teams can execute together.

Win more AI shortlists

Show AI exactly where each product fits, so stronger candidates surface for realistic shopping needs.

Move faster with one shared plan

Give catalog, merchandising, content, and technical owners a sequenced plan tied to measurable readiness gains.

Keep your advantage

Protect every launch with clear, consistent product records that preserve AI readiness as the catalog grows.

The commercial case

The sale can be won before the click.

When AI can confirm that a product fits a shopper's request, it can put that product on the shortlist before the shopper ever reaches the site. CatalogSignal helps turn more of those high-intent decisions into visits and sales.

393%

Traffic from AI sources to U.S. retail sites grew 393% year over year in the first quarter of 2026.

42%

In March 2026, AI-referred retail visits converted 42% better than non-AI traffic.

Revenue opportunity

Connect affected products and shopping needs to your commercial inputs, so teams can prioritize the catalog improvements with the greatest revenue potential.

Adobe Digital Insights, April 2026. CatalogSignal connects your products and shopping needs to commercial inputs, turning AI discovery evidence into a prioritized revenue opportunity.

The CEI Framework

Five pillars show exactly where your catalog can become stronger.

CEI scores 16 signals across five pillars, giving every team a shared view of what is working and where the next improvement will have the greatest impact.

Foundation

Is the catalog data clean and complete enough for AI to read?

Differentiation

Can AI tell your products apart, or do they blur together?

Retrieval

Can AI find the right products for a realistic shopping need and all of its constraints?

Integrity

Are the claims in your catalog internally consistent and verifiable?

Authority

What do independent reviews, AI providers, and video sources say about your visibility and authority?

A closed loop for AI discoverability

Diagnose. Activate. Publish. Rescore. Protect.

Diagnose gives you the baseline. Activate gives you the fixes. Publish turns approved catalog truth into machine-readable assets and an authenticated MCP endpoint AI agents can query. Rescore is Diagnose run again, so the proof comes from the same instrument that set the baseline, and every cycle builds a longitudinal view of improvement. Protect keeps it that way as the catalog changes.

CEI Diagnose™
See your AI readiness
  • Commerce Eligibility Index score
  • Five-pillar, 16-signal breakdown
  • AI-provider and local retrieval results
  • Competitive benchmark
  • Executive report + technical evidence
  • Re-run to rescore and prove movement
CEI Activate™
Get implementation-ready fixes
  • Structured data and JSON-LD
  • Attribute gap files
  • Terminology standardization map
  • Description and alt-text queues
CEI Publish™
Give AI clean catalog truth
  • Structured catalog surface for AI
  • Machine-readable HTML, JSONL, CSV, and indexes
  • Per-product evidence
  • Authenticated MCP access for AI agents
CEI Protect™
Keep every launch AI-ready
  • Brand quality profile
  • Pre-publish validation gate
  • Pass, warn, or fail status
  • Publish decision guidance
Who it is for

Built for the people accountable for AI-era discoverability.

CDOs, CMOs, and heads of ecommerce who own the number, and the merchandising, product-data and PIM, and agency teams who act on the findings. Today that is mostly retailers and consumer brands; the same readiness gap is opening across more categories as AI-mediated discovery expands.

Every claim has receipts

Turn catalog evidence into an advantage your team can compound.

Every score gives leaders and operators a shared view of where growth is available, what will unlock it, and how to keep moving forward.

Leadership clarity

See readiness, commercial opportunity, and the next decision in one executive view.

Proof teams can trust

Give every recommendation product-level evidence that makes action faster and progress measurable.

A shared growth plan

Align catalog, content, data, and governance owners around the fixes most likely to improve recommendation eligibility.

Turn your catalog into machine truth

Win more AI shopping moments and more of the sales they influence.

Start with an evidence-backed CEI scorecard and a prioritized path to stronger recommendations, higher-intent visits, and measurable commercial growth.

Request a CEI assessment